Your leaders are capable.
Your system is broken.
Brain Squared Leadership Solutions builds the five structural conditions that make leadership teams perform — clarity, decision, role, accountability, and recovery. Grounded in applied neuroscience. Proven across 14+ years.
For CHROs, CEOs, and L&D leaders at organizations of 100–1,000+ people.
Trusted by leaders at
Recognized leaders in the field
Certified in
It's not a talent problem.
It's a structural problem.
Most organizations don't fail because they hired the wrong people. They fail because their leaders were never given the structural conditions to operate at their best — together.
Dysfunction at the top
Leaders say the right things in the room — then go back to their silos and do something different. Strategy fragments before it reaches the front line.
Decisions that don't stick
The same issues keep resurfacing. Meetings happen. Nothing changes. Accountability is vague and ownership is unclear.
Performance gaps training can't fix
You've tried workshops, offsites, and coaching programs. The needle barely moves because the structural conditions haven't changed.
Culture that runs on friction
Talented people are leaving. The ones who stay are disengaged. You can feel the drag — in every meeting, every decision, every interaction.
Strategy that stalls in execution
The plan is solid. The leadership team just can't seem to execute it consistently. Good ideas die in the gap between intention and action.
Leaders who are capable but stuck
They're smart. They work hard. But something in the system keeps them from performing at their best — and nobody can quite name what it is.
"The gap between what your leadership team is capable of and what they're actually delivering — that's a structural problem. And structural problems have structural solutions."
— Laurie Cozart, MCC | Founder, Brain Squared Leadership Solutions
Five foundations of
high performance
Every leadership challenge we've encountered in 14+ years traces back to a breakdown in one or more of these five structural conditions. The 5 Rails is our diagnostic framework for identifying exactly where — and building exactly what's missing.
Clarity
Clarity is the foundation of everything. When leaders operate without a shared, vivid picture of the destination, every decision becomes a negotiation. Teams move in different directions, priorities conflict, and energy is wasted on work that should already be settled.
"Most leadership teams think they have clarity. When we ask five leaders to describe the organization's top priority in one sentence, we get five different answers. That gap is the source of most execution problems."
A shared, vivid picture of organizational direction every leader can articulate
Decision-making criteria that reduce friction and speed up execution
Connection between individual roles and organizational priorities
Reduced ambiguity about what success looks like at every level
Built for organizations
that demand results
Every engagement is customized to your organization's specific challenges, culture, and goals. We don't deliver off-the-shelf programs — we build bespoke solutions grounded in 14+ years of applied research and real-world leadership development.
Leadership Development
Most RequestedOur flagship engagement. A structured 6–12 month program that moves your leadership team through all 5 Rails — building the clarity, decision authority, role ownership, accountability, and recovery capacity needed to sustain high performance. Every program is customized to your organization's specific challenges and culture.
Executive Coaching
ICF Master CertifiedDeep, individualized coaching for executives who are ready to operate at their highest level. Using EQ-i 2.0, DiSC, Myers-Briggs, and Clifton Strengths, we build a precise picture of each leader's strengths, blind spots, and growth edges — then build a coaching plan around what actually matters.
Workshops & Training
Custom BuiltHigh-impact workshops that give leadership teams the skills, frameworks, and shared language they need to operate differently. Topics include conflict resolution, feedback culture, decision authority, role clarity, and the 5 Rails framework. Designed for teams, offsites, and conferences.
Keynote Speaking
Top 50 Women CEOs 2025Laurie Cozart brings 14+ years of applied neuroscience and leadership research to the stage. Her keynotes are research-grounded, practically focused, and designed to shift how audiences think about leadership — not just inspire them. Available for corporate events, leadership conferences, and association meetings.
Not sure which service is right for your organization?
Book a 30-minute discovery call. We'll listen first, then recommend the right starting point.
Keynotes that move rooms.
Rails Over Heroics: The 5 Leadership Rails
The structural framework behind every high-performing team.
A keynote for leadership teams, HR leaders, and executive audiences who want to understand why dysfunction persists — and what to do about it. Practical, science-backed, and immediately applicable.
The Neuroscience of High Performance
What the brain actually needs to lead well — and what gets in the way.
An exploration of how stress, threat response, and cognitive load affect leadership behavior — and what organizations can do to create the neurological conditions for sustained high performance.
Emotional Intelligence at Scale
EQ is not a soft skill. It is a competitive advantage.
Drawing on EQ-i 2.0 research and real-world case studies, this keynote shows how organizations can build emotional intelligence into their leadership culture — not just their training catalog.
Building Accountable Cultures
Accountability without fear. Standards without shame.
Most accountability initiatives fail because they are built on threat, not trust. This keynote reframes accountability as a leadership practice — and gives audiences a concrete framework for making it stick.
What leaders say
after the work
14+ years. Hundreds of leaders. Organizations across healthcare, technology, finance, government, and professional services.
"Brain Squared Leadership Solutions didn't just run a training program — they fundamentally changed how our leadership team operates. Twelve months later, the clarity and accountability we built together is still driving results. This is the most impactful leadership investment we've made."
"Laurie has an extraordinary ability to hold up a mirror to your leadership without making you feel judged. The EQ-i 2.0 work surfaced patterns I'd been blind to for years. I lead very differently now."
"We brought Brain Squared Leadership Solutions in to address conflict between two senior leaders. What we got was a complete recalibration of how our entire leadership team communicates. The ROI has been extraordinary."
"The 5 Rails framework gave us a shared language for leadership we didn't have before. Now when something isn't working, we can name which rail is broken — and fix it. That's been transformative."
"I've worked with a lot of executive coaches. Laurie is different. She's rigorous, direct, and deeply skilled. My team would tell you I'm a better leader because of this work."
Two ways to take the first step
Leadership Rails Assessment
Answer 10 questions about your leadership team and get a personalized report showing exactly where your leadership infrastructure gaps are — and what to do about them.
- Where your team stands on each of the 5 Leadership Rails
- Your top 2-3 structural gaps driving underperformance
- A prioritized roadmap for closing those gaps
- Specific recommendations for your organization size and industry
Discovery Call
Talk directly with a Brain Squared Leadership Solutions advisor about what is happening on your leadership team. No pitch. No pressure. Just a real conversation about what is getting in the way.
- 30-minute conversation with a Brain Squared Leadership Solutions advisor
- No pitch, no pressure — just a real diagnostic conversation
- Walk away with clarity on your biggest leadership challenge
- Understand whether Brain Squared Leadership Solutions is the right fit for your team
The people behind the framework
Brain Squared Leadership Solutions is a convergence of family members and trusted coaches whose varied backgrounds — retail, engineering, telecom, entertainment — all led to the same conclusion: people just need someone to really listen.
Laurie Cozart
MCC, MCNLPFounder & Master Certified Coach
Laurie started Brain Squared Leadership Solutions in 2016, bringing 25 years of leadership experience — from retail associate to COO. Growing up in Grantsville, Utah, she learned e…
Steve Cozart
PCCCo-Founder & Professional Certified Coach
Steve's path to leadership coaching runs through the entertainment industry — as an actor, musician, photographer, acting coach, and talent manager. He owned restaurants, spoke on …
Heidi Glunz
PCCProfessional Certified Coach & Operations Lead
Heidi's path from Nuclear Engineer — designing reactor cores for the Navy — to executive coach is uniquely Brain Squared Leadership Solutions. She joined in 2018 after witnessing f…
Ray Weaver
MBA, PCCExecutive Coach & Business Strategist
Ray brings an MBA and deep business strategy experience to the Brain Squared Leadership Solutions team. His coaching bridges the gap between high-level organizational goals and the…
Richard Harmon
Senior Account Executive, Leadership Development Solutions
Richard Harmon serves as Senior Account Executive for Brain Squared Leadership Solutions, where he leads strategic business development efforts, cultivates client partnerships, and…
Everyone just wants to be seen, heard, and understood.
We help executives, leaders, and staff who are driven and frustrated create empowered workplaces where they feel seen, heard, understood, and respected — through our neuroscience-based process — so they can find fulfillment and have a greater impact at work, home, and in the world.